Ben Jones
Ben Jones is the founder and CEO of Data Literacy, LLC, a training and education company that's on a mission to help people learn the language of data. Ben teaches data visualization theory at the University of Washington, he's the author of Avoiding Data Pitfalls (Wiley, 2019) and Communicating Data With Tableau. Ben formerly led marketing for the popular Tableau Public platform at Tableau. To balance out the digital side of things, he loves hiking and backpacking on the beautiful trails of the Pacific Northwest. Ben holds a BS in Mechanical Engineering from UCLA (2000) and an MBA from California Lutheran University (2011).
Works

Avoiding Data Pitfalls
Avoiding Data Pitfalls is a reputation-saving handbook for those who work with data, designed to help you avoid the all-too-common blunders that occur in data analysis, visualization, and presentation. Plenty of data tools exist, along with plenty of books that tell you how to use them―but unless you truly understand how to work with data, each of these tools can ultimately mislead and cause costly mistakes. This book walks you step by step through the full data visualization process, from calculation and analysis through accurate, useful presentation. Common blunders are explored in depth to show you how they arise, how they have become so common, and how you can avoid them from the outset. Then and only then can you take advantage of the wealth of tools that are out there―in the hands of someone who knows what they're doing, the right tools can cut down on the time, labor, and myriad decisions that go into each and every data presentation.