I help authors reclaim more of their power and agency throughout the publishing process through strategic branding and marketing. You have this dream for a reason, let's help you take back more control of your career.
Great author branding gives you the structure and strategy to be successful. We all know the publishing industry has changed but few know how to adapt. Let's work together to create the step-by-step plans you need to actually make those big dreams a reality.
When you take the time to consciously create your author brand you set yourself up for long-term success, more book sales (& better book deals), and more control over your work and income. And the best part? You don't need to contort yourself into someone or something you are not--the best personal brands are crafted from who you are authentically.
Click through to learn more about our services, classes, and the group program!
About Andrea:
Andrea Guevara is an author branding expert, award-winning entrepreneur, and writer who helps big-hearted authors position themselves for publishing success and confidently reclaim control of their careers. Formerly the Brand Director of BinderCon, Advisory Mentor for the Queen of England's Young Leaders Programme (UK), and a UCLA X Writers Program scholar, she brings a unique blend of brand strategy, design, psychology, and publishing industry knowledge through her signature author branding methodology, Brand Strength. Andrea's expertise has been featured on JaneFriedman.com, The Sh&% No One Tells You About Writing podcast, UCLA X Writers Program, The Write Life, Bennington Writers, Leigh Stein's Attention Economy, Salon.com, Creatively Speaking podcast, and others.
What Clients & Colleagues Say:
"I know the dangers of setting expectations too high, but the truth remains that Andrea's program has been transformative for me." --Julie Sternberg
"I came away with a solid understanding of my brand and created the assets I need to streamline my website for agents and my ideal readers. I feel so much more confident about the publishing process and my place in the market." --Bridget Crocker
"Andrea is a gem. Her depth of experience and practical guidance has been inspiring to our MFA students."
--Megan Culhane Galbraith, Assoc. Director of Bennington Writing Seminars