Wiley Saichek, Founder
Saichek Publicity
Overview: Marketing/publicity outreach and consultation services, specializing in the online promotion of mysteries, thrillers, historical fiction, fantasy, science fiction, horror, and select nonfiction for adult, YA, and children's audiences.
My objective is to help authors and publishers connect with current readers and to help expand readerships and awareness through earned media placements (such as reviews, interviews, features, and guest essays), social media influencers, partnerships, and appearances, depending on particular campaign goals. I also advise clients on advertising and advertorial opportunities and help clients maximize their audience via their websites, social media, and newsletters/mailing lists. I strive to create campaigns that complement and extend a publisher's in-house efforts and the author's personal efforts.
What I do
* Online media and influencer strategy/outreach (including blogs, podcasts, social media platforms, etc.)
* Print and broadcast media and influencer strategy/outreach
* Appearances (booking assistance/promotion)
* Newsletter/Audience strategy/content development
* Social media/Audience strategy/content development
* Advertising strategy
* General consulting
For traditionally published books: To query about my publicity/marketing services, please reach out at least 5-6 months before the publication date as I take on a limited number of projects at a time. The earlier the better! I work with self-published and hybrid-published authors on a selective basis.