I help authors build readers through curated marketing. It's a real, personalized strategy for growing an audience that sticks around.
Authors need a plan for where their work lives, who it reaches, and how it keeps working after the launch buzz fades. That's where I come in.
I start with the marketing and content strategy: what to post, when to post it, and how it all builds toward a loyal, growing readership. From there, I manage the channels that carry that strategy out into the world. This includes your website, Instagram, Facebook, publications such as Substack, and email programs, along with sales and discovery platforms that move books, including Amazon, Goodreads, and BookBub. I also help coordinate the channels that happen off-screen and beyond the algorithm, such as physical retail placement and author talks. The result is a consistent brand presence everywhere a reader might find you, whether that's online, in a bookstore, or in the audience at your next event.
Every decision is grounded in real numbers. I track what's working, including follower growth, engagement, email and publication subscriber trends, review activity, and sales rank movement, and adjust the strategy accordingly. You'll always know what's moving the needle and why.
Whether you're launching your first book or trying to get consistent traction with the ones you've already written, I'll build you a strategy tailored to your voice, your genre, and your readers, and then help you run it. And if you already have a strategy in place and just need someone to execute it consistently, including posting, managing platforms, and tracking results, I can step in there too.