I work alongside authors to build readership through curated marketing and clear agreed-upon metrics. My focus is to create a personalized strategy for growing an audience that stays with the author and creates a committed, visible community of readers.
Most authors don't need more marketing content. They need a plan for where that content lives, who it reaches, and how it keeps working after the launch buzz fades. That's where I come in.
I start with a clear, action-oriented marketing and content strategy: what to post, when to post it, and how it all builds toward a loyal, growing readership. From there, I manage the channels that carry that strategy out into the world. This includes your website, Instagram, Facebook, publications such as Substack, and email programs, along with sales and discovery platforms that move books, including Amazon, Goodreads, and BookBub. I also help coordinate the channels that happen off-screen and beyond the algorithm, such as physical retail placement and author talks. The result is a consistent brand presence everywhere a reader might find you, whether that's online, in a bookstore, or in the audience at your next event.
None of it runs on guesswork. I track what's working, including follower growth, engagement, email and publication subscriber trends. I work with you to review activity, and sales rank movement, and together we adjust strategy based on real numbers, not gut feel. You'll always know what's moving the needle and why.
Whether you're launching your first book or trying to get consistent traction with the books you've already written, I'll build you a strategy tailored to your voice, your genre, and your readers, and then guide you on execution. And if you already have a strategy in place and just need someone to execute it consistently, including posting, managing platforms, and tracking results, I can step in there too.
What Clients Say
"I came to Meganne with a book out in the world but no real marketing plan. With Meganne by my side, we moved from scattered, disconnected social media posts and an outdated author website to a consistent, polished marketing strategy. I now have a consolidated social media presence, an updated website, an email strategy, and a solid, actionable approach to engage readers, influencers and media. Meganne brought sanity to my author marketing, and the metrics prove this work has been critical to building my readership!"
--Bobbie Calhoun, Debut Novelist, FOLIO