"You Are What You Risk" Author Michele Wucker in conversation with Amy Guth
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About You Are What You Risk: What drives a sixty-four-year-old woman to hurl herself over Niagara Falls in a barrel? Why do we often create bigger risks than the risks we try to avoid? Why are corporate boards newly worried about risky personal behavior by CEOs? Why are some nations quicker than others to recognize and manage risks like pandemics, technological change, and climate crisis? The answers define each person, organization, and society as distinctively as a fingerprint. Understanding the often-surprising origins of these risk fingerprints can open your eyes, inspire new habits, catalyze innovation and creativity, improve teamwork, and provide a beacon in a world that seems suddenly more uncertain than ever.
Drawing on compelling risk stories around the world and weaving in economics, anthropology, sociology, and psychology research, Wucker bridges the divide between professional and lay risk conversations. She challenges stereotypes about risk attitudes, re-frames how gender and risk are related, and shines new light on generational differences. She shows how the new science of "risk personality" is re-shaping business and finance, how healthy risk ecosystems support economies and societies, and why embracing risk empathy can resolve conflicts. Wucker shares insights, practical tools, and proven strategies that will help you to understand what makes you who you are -and, in turn, to make better choices, both big and small.
About Michele Wucker: Michele Wucker coined the term "gray rhino" to alert people to the obvious risks that we are more prone to neglect yet have more power to manage than we might think. Her influential third book, The Gray Rhino: How to Recognize and Act on the Obvious Dangers We Ignore, has moved financial markets, shaped government policy and business strategies around the world, and inspired a popular TED talk expanding the idea to personal issues. She has been honored as a Young Global Leader of the World Economic Forum and a Guggenheim Fellow and held leadership roles at the Chicago Council on Global Affairs, World Policy Institute, and International Financing Review. She lives in Chicago. Visit her at www.wucker.com and www.thegrayrhino.com